LG 98" NANO 4K UHD AI NU85 Smart TV (2026) 98NU855BPSB
98NU855BPSB
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$3,995Hot Price
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Key Features
- Nano Detail Enhancer reveals rich detail, enhancing contrast and brightness for a sharper 4K picture.
- alpha AI Processor refines contrast and depth for more lifelike, three-dimensional scenes.
- HDR10 Pro delivers brighter highlights and deeper shadows, bringing scenes to life with richer detail.
- Advanced AI engine with X5.0 faster NPU ensures sharper 4K detail, richer sound, and vivid colour.
- One AI button provides effortless control and quick access to all AI-driven interactions.
LG 98" NANO 4K UHD AI NU85 Smart TV (2026), 98NU855BPSB
How does LG NANO 4K UHD elevate clarity and detail on a big screen?
LG NANO 4K UHD is made to reveal rich detail in every scene. Its Nano Detail Enhancer analyzes every frame to enhance contrast, detail, and brightness at a nano level. Sophisticated upscaling algorithms bring up resolution to 4K. Watch your favorite content on an ultra big screen with sharper, better quality.
Key Features:
Refines contrast for more lifelike depth
Powered by the alpha AI Processor, your TV analyzes images to reveal nano details, boosting up contrast and depth to deliver more three-dimensional scenes.
Vivid details, deeper contrast in every scene
Our HDR10 Pro format brings brighter highlights and deeper shadows. Dive into brighter scenes with richer detail.1
Advanced AI engine with X5.0 faster NPU performance
Our next-generation processor enhances the capabilities of your TV, enabling AI to provide a viewing experience tailored to your preferences with sharper 4K detail, richer sound, and vivid color.2
Immersive and room-filling sound with Virtual 11.1.2 Ch
Al Sound refines sound quality to deliver multi-dimensional audio that surrounds you, heightening your senses through deeper immersion.3
Unlock every AI experience with a single AI button
One AI button is all it takes to access and control all AI-driven interactions. With a scroll wheel and instant voice command, every control feels effortless.4
1 HDR10 Pro is not a format but LG's own Dynamic Tone Mapping applied frame by frame for HDR10 content.
2 Compared to 2025 alpha 8 AI Processor 4K Gen2 based on internal spec comparison.
3 Sound may vary according to the listening environment.
4 Provides quick access to the TV's AI features but has no built-in AI processing.
Specifications
Global
- EAN: 8806096809600
- Model Number: 98NU855BPSB
- Model Year: 2026
Features
- Smart TV: Yes
- Voice Control: Yes
Video
- Hdr10: Yes
Display
- Backlight Type: Direct
- Display Resolution: 3,840 x 2,160
- HDR10+: Yes
- HGiG Mode: Yes
- High Dynamic Range (HDR): Yes
- Motion Refresh Rate: 60
- Screen Size (in): 98"
- Variable Refresh Rate (VRR): Yes
Connectivity
- Bluetooth: Yes
- Ethernet: Yes
- Wi-Fi: Yes
Interfaces/Ports
- Number Of Digital Optical Audio Input/Output: 1
- Number Of USB Ports: 2
Smart Tv Features
- Apple Airplay Compatible: Yes
- Google Home Compatible: Yes
- Operating System: webOS 26
- Web Browser: Yes
Pre-Installed Apps
- Amazon Prime: Yes
Audio
- Sound Output (W): 40
Energy Specification/Power
- Stand-By Consumption (W): 0.5
Media
- Dimension Images: [object Object]
Dimensions
- Depth: 432mm
- Dimensions without Stand (WxDxH) (mm): 2184x74.5x1252
- Dimensions with Stand (WxDxH) (mm): 2184x432x1346
- Height: 1346mm
- Wall Mount Dimensions (VESA®) (mm): 600x400
- Width: 2184mm
Weight
- Weight without Stand (Kg): 50
- Weight with Stand (Kg): 52.8
In The Box & Warranty
- Warranty (Years): 1
Other
- Box Depth (mm): 225
- Box Height (mm): 1437
- Box Width (mm): 2380
Why Buy?
A massive 98-inch screen built for whole-room viewing
This LG NANO 4K UHD TV gives you a 98-inch screen that turns movie nights, footy finals and streaming marathons into a shared event, with a picture big enough for everyone in the room to enjoy from the couch or the kitchen bench.
LG's AI processor reads each scene and adjusts contrast, brightness and colour so images look layered rather than flat, while the upscaling engine lifts older or lower-resolution shows closer to 4K sharpness. HDR10 Pro adds deeper shadows and brighter highlights, so a sunlit outdoor scene and a dim night shot both keep their detail. Virtual 11.1.2 channel sound spreads dialogue, music and effects around the room, giving you fuller, more enveloping audio without needing a separate soundbar.
Day to day, one AI button gives quick access to voice commands and smart features through a simple scroll wheel, so you are not hunting through menus. At this size, the TV works best in a living or media room with enough wall or cabinet space for the screen to sit comfortably, becoming the natural focal point for gaming, sport and everyday streaming.
Buy this if…
- You want a genuinely large screen for a spacious living or media room
- Your household watches a mix of movies, sport and streaming in 4K
- You want richer, room-filling sound without setting up separate speakers
- You like simple, voice-driven control over your smart TV features
- You are after sharper detail and contrast across everything you watch, not just native 4K content