Privacy Policy

RESPECTING YOUR PRIVACY

Bing Lee Electrics Pty Limited ("Bing Lee") takes its obligations under the Privacy Act, 1988 (Cth) ("Act") and the National Privacy Principles seriously. We respect your right to privacy and understand the need to protect your personal information.

We are bound by the National Privacy Principles made under the Act and other laws and codes relating to personal information. Bing Lee's staff have been trained to respect and protect your privacy in accordance with our Privacy Policy.

This Policy will not apply to information held by Bing Lee about employees.

OUR PRIVACY POLICY

This Privacy Policy sets out how we manage your personal information. It also describes, in general terms, the types of personal information we hold, for what purposes and also sets out how that information is collected, used, stored and disclosed by Bing Lee. Our Privacy Policy applies to all your dealings with Bing Lee whether through our stores, franchisees, warehouses or websites.

BING LEE WEBSITE AND TRUSTe

Bing Lee is a Participant in the TRUSTe Privacy Seal Program. TRUSTe is an independent organization whose mission is to advance privacy and trust in the networked world. Bing Lee's website follows the principles set out in this Privacy Policy and has agreed to have Bing Lee's website privacy practices monitored for compliance by TRUSTe.

COLLECTING YOUR PERSONAL INFORMATION

As a large retailer of consumer products and services, personal information collected and maintained by Bing Lee generally comprises:

• personal details such as name, address, drivers licence information, date of birth and place of birth information;
• contact details including phone number, fax number and email address;
• credit card and cheque details;
• reports from credit reporting agencies;
• business details such as company name, size and business type; and
• unique identifiers such as user name, account number and password;

This personal information is collected for the purposes of Bing Lee's dealings with its customers, performing credit worthiness checks in accordance with Bing Lee's credit policies and promoting and marketing Bing Lee's goods and services. It is also used, as much as possible, to guard against fraud.

Bing Lee does not collect information about a customer's racial or ethnic background, political views or persuasions, membership of any political association, professional or trade association, trade union membership, religious belief or affiliation, philosophical belief, sexual preference or practice, criminal record or health information.

USE AND DISCLOSURE OF YOUR PERSONAL INFORMATION

Personal information is used by Bing Lee for its legitimate business purposes, as disclosed at the time of collection. It is also used for ancillary purposes such as locating and identifying customers or otherwise servicing Bing Lee's relationship with its customers.

Bing Lee may also use personal information collected for the purposes of marketing its goods and services. If, as one of Bing Lee's customers, you do not wish to receive direct marketing information, please contact Bing Lee.

Bing Lee undertakes to its customers that it will not sell, rent or trade personal information about its customers. Bing Lee will not disclose personal information to third parties to market their goods and services. We will not otherwise use or disclose your personal information unless such use or disclosure is authorized under the National Privacy Principles. Some examples of where such use or disclosure would be authorized are:

• use or disclosure is required or authorized at law;
• use or disclosure is necessary to prevent a threat to life, health or safety;
• use or disclosure is necessary to investigate suspected unlawful activity, to prevent or detect criminal offence or seriously improper conduct;
• use or disclosure is reasonably necessary for the conduct of or preparation for Court proceedings; or
• you have consented, either expressly or implicitly to the disclosure of information about you.

Bing Lee relies upon third party contractors and suppliers ("Agents") to undertake specialized activities or services such as mail outs and internet communications and other promotions. These Agents act on behalf of Bing Lee and have agreed not to use any personal information about customers provided to them for any purpose other than the specific engagement on behalf of Bing Lee. Whilst personal information may be provided to these Agents to enable them to perform their tasks, such information at all times remains the property of Bing Lee.

WEBSITE INTERNET TRACKING TECHNOLOGY & SECURITY

Bing Lee does not use cookies on its website. Bing Lee does however partner with a third party advertising network to either display advertising on the Bing Lee website or to manage its advertising on other sites. The partner uses cookies and electronic images known web beacons (sometimes called single-pixel gifs) to collect non-personally identifiable information about your activities on Bing Lee's website and other websites to provide targeted advertising based on your interests. If you do not wish to have this information used to direct targeted ads to you, you may opt-out by clicking the following link on the website:: http://www.networkadvertising.org/managing/opt_out.asp. Please note this does not opt you out of being served advertising. You will continue to receive generic ads.

Bing Lee's website may also contain web beacons that are set by other third party partners. Web beacons are used along with cookies to enable Bing Lee's partners to compile aggregated statistics to analyse how its site is used.

Bing Lee's website includes links to other websites whose privacy practices may differ from those of Bing Lee. If you submit personal information to any of those sites, your information is governed by their privacy statements. We encourage you to carefully read the privacy statement of any website you visit.

Bing Lee's website includes Widgets which are interactive mini-programs that run on the site to provide specific services from another company (e.g. to displaying the news, opinions, music, etc). Personal information, such as your email address, may be collected through a Widget. Cookies may also be set by the Widget to enable it to function properly. Information collected by the Widget is governed by the privacy policy of the company that created it.

Bing Lee's website may offer publicly accessible blogs or community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them.

ACCURACY OF YOUR PERSONAL INFORMATION

Bing Lee aims to ensure that all personal information held about you is collected and used in accordance with the National Privacy Principles. If you believe your personal information as held by Bing Lee is not accurate, complete or otherwise requires amendment, please do not hesitate to contact Bing Lee.

PERSONAL INFORMATION SECURITY

Bing Lee keeps personal information about its customers secure and takes reasonable precautions to minimize the likelihood of loss, misuse or unauthorized access or alteration of such information.

USE OF GOVERNMENT IDENTIFIERS

In certain circumstances, Bing Lee is required to collect government identifiers from you such as your tax file number or medicare, health or pension card number etc. Bing Lee does not use or disclose this information other than as required or authorized by law.

DESTRUCTION OF PERSONAL INFORMATION

Personal information about Bing Lee's customers is destroyed when it is no longer required by Bing Lee.

ACCESS TO YOUR PERSONAL INFORMATION

Bing Lee will give you access to your personal information which we hold about you. Your right to access your personal information as held by Bing Lee is subject to certain exceptions allowed by law. Your right to access your personal information may be affected by matters such as:

• the information being commercially sensitive to Bing Lee or one of its service providers or customers;
• access posing a threat to life or health of any individual;
• access having an unreasonable impact on the privacy of others;
• access being unlawful;
• access prejudicing enforcement activities relating to criminal conduct or other breaches of law;
• a frivolous or vexatious request by you or some other person on your behalf;
• the existence of a legal dispute or potential legal dispute; and
• denial of access being required or authorized by law.

If Bing Lee denies you access to your personal information, we will provide a reason. For most requests, your information will be provided free of charge, however Bing Lee may charge a reasonable fee to cover its costs in relation to your request.

OPT-OUT IN RESPECT OF PROMOTIONAL MATERIAL

Bing Lee acknowledges and respects its customers' choice to "opt-out" of direct marketing communication activities undertaken by Bing Lee. If as a customer you not wish to receive promotional material from Bing Lee, please contact Bing Lee and indicate the particular promotional material you do not wish to receive.

OBTAINING MORE INFORMATION ABOUT YOUR PRIVACY

More information about your privacy rights, the Act or the National Privacy Principles is available from the Federal Privacy Commissioner's website at www.privacy.gov.au.

RESOLVING YOUR PRIVACY CONCERNS

If you have any questions about Bing Lee's privacy practices or wish to make a complaint about how your personal information is managed by Bing Lee, please contact Bing Lee. Any privacy complaint will be handled by Bing Lee in accordance with this Privacy Policy.

CHANGES TO THIS POLICY

Bing Lee reserves the right to make changes to this Privacy Policy from time to time. Any changes to the Privacy Policy will be published on Bing Lee's website. This Privacy Policy was last amended on 30 November 2010. We encourage you to periodically review the Privacy Policy for the latest information on Bing Lee's privacy practices.

CONTACTING BING LEE

To review and update your personal information or to obtain a copy of this Privacy Policy, please contact Bing Lee at privacy@binglee.com.au or by telephone on (02) 9781 3000. This Privacy Policy may also be found on Bing Lee's website www.binglee.com.au.

BING LEE ELECTRICS PTY LTD
ABN 61 000 733 488