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Since 1957 Bing Lee has been providing Australians with honest advice and the best negotiable prices on all their consumer electronics and whitegoods needs.Today we now bring you the same honesty and affordability on our exciting website.

2008 marked a new era for Bing Lee with Lionel Lee stepping into the role of CEO with the passing of his father, Bing Lee co-founder and Chairman Ken Lee in December 2007.

Bing Lee Fairfield 1965

Photo: Bing Lee Photographics Store, Fairfield Circa: 1965

Bing Lee is a family-owned business. Second & third-generation family members work in the Bing Lee stores, which have virtually every brand name, high-end electronics product and appliance on display.

Our objective is to treat our customers, staff and suppliers as part of the family. We trust you’ll enjoy the experience.

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